Starter Toolkit: Digital Marketing Basics for Your Business

(step-by-step—made for busy owners 40+)

Short pitch
Learn the essential tools to grow your startup or local business—without the tech headache. In clear, large-print pages with screenshots, you’ll set up the basics that actually move the needle.

What you’ll learn (in a weekend)

• Create a trustworthy Facebook Page with the right action button

• Claim and optimize Google Business Profile (Maps) + get first reviews

• Build a 1-page website that converts and add tiny SEO essentials

• Use Canva to create clean, consistent images in minutes

• Start email marketing with Mailchimp (signup form + 3-email welcome)

• Track visits, clicks, and leads with a tiny system (GA4 + simple CRM)

• Test SEM (Google Ads) safely with a small, targeted search campaign

What’s inside

• Checklists & copy-paste templates (About text, 3 starter posts, review request, 3 welcome emails, ad copy)

• Screenshot callouts that show exactly where to click

• 2-Week Action Plan to go live fast

Perfect for
Owners and creators 40+ who want real results—calls, messages, and bookings—without learning a whole new profession.

Includes

• PDF + Large-Print PDF (14–24 pt)

• Print-friendly pages and free updates

• 7-day money-back guarantee

Price: $5 each (or get all 3 guides in the bundle for $7.99)